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Native Instruments has announced Audio 2 DJ, described as the world’s smallest USB audio interface for DJs.

To introduce it, they made this video of traceur Stephane Vigroux demonstrating the portability of the new Audio 2 DJ interface by free-running with it through London.

WTF?

Was that marketing decision made by the same person who decided to make the new Native Instruments site Flash-based, setting usable Web design back 10 years?

And isn’t the soundtrack to this video at least 30 BPM’s too slow for a parkour video?

It’s a good thing NI’s got products good enough to market themselves, isn’t it?

Anyway – NI’s got a new audio interface that’ll do the job, is inexpensive and won’t take up space in your laptop bag.

Details below.

Description:

Delivering the exact same audio quality and performance as the AUDIO 8 DJ and AUDIO 4 DJ interfaces that are used by professional club DJs worldwide, the AUDIO 2 DJ offers users of TRAKTOR and other DJ software a unique new balance of quality, size and price.

With a footprint no larger than a deck of cards, the bus-powered AUDIO 2 DJ literally fits in a pocket. At the same time, it can accommodate the most demanding club systems due to its studio-grade 24bit/96kHz Cirrus Logic converters and its special high-power output amplifiers capable of delivering a pristine +9.7dBu audio signal. Robust low-latency drivers for Windows and Mac OS X enable the responsiveness that DJs need for tight mixing.

The dual stereo outputs of the AUDIO 2 DJ provide the necessary connectivity to route two decks separately into an external DJ mixer, or to output independent master and cue signals when mixing in software. Two included RCA break-out cables make set-up fast and convenient, making AUDIO 2 DJ the ideal audio interface for travelling DJs who don’t want to compromise on performance and quality.

AUDIO 2 DJ will be available in September 2009 for a suggested retail price of $119 / 99 EUR at authorized dealers and in the NI Online Shop.

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3 Responses to “Native Instruments Intros Audio 2 DJ Audio Interface”  

  1. 1 bobble

    "usable Web design back 10 years?" – hmmm grow up flash sites can be uterly usable it just depends upon how they are delivered…shame NI didn't really implement it properly

  2. 2 stu

    i hate flash sites. Too much flash, not enough content.

  3. 3 violetta

    Have to disagree. I have yet to see a Flash site that's easy to use and couldn't be done a lot more effectively in straight HTML.

    The NI site is a poster child of what not to do with a website. You hit the backbutton and the whole site has to reload.

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