Musikmesse 2010: I’d like to thank Mark Mosher for sending this video for the Roland Lucina AX-09 keytar shoulder synthesizer my way.

I’ve seen some awesome music product promotional videos in my days, but this one is a class of its own.

What makes this Roland Lucina AX-09 promo video so unique?

• Is it the fantastic script?
• Is it the Kenny G style Bach covers?
• Is it the Stepford Kids?
• Or is it the narration that sounds suspiciously like it was generated with the latest text-to-speech vocal synthesis technology?

Give this video for the Lucina AX-09 keytar shoulder synthesizer a look, and you’ll understand why I’m thanking Mark right now. If I watch any more of it – I may have to go jump off of a bridge.

And remember – “Make sure that you don’t wear the strap on the wrong side.”

Does the Roland AX-09 video leave you shocked and awed? Leave a comment with your thoughts!

via RolandChannel:

Who says keyboardists need to hide behind their gear? Liberate yourself and roam free with the Lucina AX-09 Synthesizer. Lucina is compact, lightweight, and loaded with great sounds, all easily selectable with the onboard Category buttons. Plug in a USB stick and add backing tracks to your performances with the Audio Player function, or plug in an MP3/CD player and jam along with your favorite songs. This ultra-light synth is designed to fit all musicians — even kids. Its super easy to use yet it packs a heavyweight musical punch with its stellar sounds and expressive controls.