New Moog Beer Lets You Drink To Bob Moog & Support The Bob Moog Foundation While You’re At It!

moog-Beer-Asheville Brewing Company and the Bob Moog Foundation have launched a limited edition Moog Filtered Ale, a pale beer named in honor of synthesizer pioneer Bob Moog.

The beer will be available beginning May 27, 2010 at the Foundation’s fundraising event, Moogus Operandi featuring synthesizer wizard Erik Norlander.

All profits from the sale of the beer will be donated to the Bob Moog Foundation to benefit their projects. The beer is being released in conjunction with Bob’s May 23 birthday.

Moog Filtered Ale will be be distributed nationally and internationally in 22-ounce bottles through Asheville’s Bruisin’ Ales and will be available on tap in various locations throughout Western North Carolina. The beer will be sold from May 27 through July 31, after which it will no longer be available.

“Moog Filtered Ale is an American-style pale ale with distinctive notes of caramel and pine. It’s a very accessible beer that reflects the Moog legacy. I’ve been a fan of Bob Moog since college, and I am excited to present a beer in honor of an American pioneer,” says Doug Riley, brewer and part owner of the Asheville Brewing Company.

The colorful label for the Ale was designed by Asheville artist Phil Cheney. The label, an original graphic in vibrant shades of purple, green, and orange, shows Bob Moog leaning over a keyboard with musical notes, synthesizer knobs, and patch cables floating from his head. In the upper right hand corner of the label, “76? commemorates Bob’s May 23 birthday.

A launch party for Moog Filtered Ale will be held on May 27, 2010, at the Orange Peel in Asheville. The event, Moogus Operandi, will feature virtuoso synthesist Erik Norlander and his massive custom modular synthesizer, affectionately called “the Wall of Doom.” An auction of Moog-inspired art will be held on eBay a week prior to the event and will conclude the night of the event.

Tickets to the event are $10 in advance and $12 at the door and can be purchased through the Orange Peel.


40 thoughts on “New Moog Beer Lets You Drink To Bob Moog & Support The Bob Moog Foundation While You’re At It!

  1. hey, way to lump musicians in as a bunch of junky or wine-o losers… ;)

    cuz you know… We're ALL the fucking same!!! or maybe some of us like beer and Bob Moog? Nothing is innocent anymore, everything has some evil fucking agenda…

    I need a fucking drink…

    Like or Dislike: Thumb up 1 Thumb down 0
  2. Age has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  3. Am I the only one that finds this type of marketing totally fucking wrong? It's no secret that musicians usually have substance/alcohol problems. Do we really need to associate something as ground-breaking as the Moog history with fucking alcohol? I'm actually shocked that the Moog company would go along with this. I've been saving for a Voyager for a while now, and this makes me wonder if I should actually make the purchase. Lame…

    Like or Dislike: Thumb up 1 Thumb down 0
  4. Am I the only one that finds this type of marketing totally fucking wrong? It's no secret that musicians usually have substance/alcohol problems. Do we really need to associate something as ground-breaking as the Moog history with fucking alcohol? I'm actually shocked that the Moog company would go along with this. I've been saving for a Voyager for a while now, and this makes me wonder if I should actually make the purchase. Lame…

    Like or Dislike: Thumb up 0 Thumb down 0
  5. Am I the only one that finds this type of marketing totally fucking wrong? It's no secret that musicians usually have substance/alcohol problems. Do we really need to associate something as ground-breaking as the Moog history with fucking alcohol? I'm actually shocked that the Moog company would go along with this. I've been saving for a Voyager for a while now, and this makes me wonder if I should actually make the purchase. Lame…

    Like or Dislike: Thumb up 0 Thumb down 0
  6. Am I the only one that finds this type of marketing totally fucking wrong? It's no secret that musicians usually have substance/alcohol problems. Do we really need to associate something as ground-breaking as the Moog history with fucking alcohol? I'm actually shocked that the Moog company would go along with this. I've been saving for a Voyager for a while now, and this makes me wonder if I should actually make the purchase. Lame…

    Like or Dislike: Thumb up 0 Thumb down 0
  7. Am I the only one that finds this type of marketing totally fucking wrong? It's no secret that musicians usually have substance/alcohol problems. Do we really need to associate something as ground-breaking as the Moog history with fucking alcohol? I'm actually shocked that the Moog company would go along with this. I've been saving for a Voyager for a while now, and this makes me wonder if I should actually make the purchase. Lame…

    Like or Dislike: Thumb up 0 Thumb down 0
  8. hey, way to lump musicians in as a bunch of junky or wine-o losers… ;)

    cuz you know… We're ALL the fucking same!!! or maybe some of us like beer and Bob Moog? Nothing is innocent anymore, everything has some evil fucking agenda…

    I need a fucking drink…

    Like or Dislike: Thumb up 1 Thumb down 0
  9. hey, way to lump musicians in as a bunch of junky or wine-o losers… ;)

    cuz you know… We're ALL the fucking same!!! or maybe some of us like beer and Bob Moog? Nothing is innocent anymore, everything has some evil fucking agenda…

    I need a fucking drink…

    Like or Dislike: Thumb up 0 Thumb down 0
  10. hey, way to lump musicians in as a bunch of junky or wine-o losers… ;)

    cuz you know… We're ALL the fucking same!!! or maybe some of us like beer and Bob Moog? Nothing is innocent anymore, everything has some evil fucking agenda…

    I need a fucking drink…

    Like or Dislike: Thumb up 0 Thumb down 0
  11. Maybe when you're old enough to have watched several talented people drink/drug themselves to death, you'll feel differently.

    Like or Dislike: Thumb up 1 Thumb down 0
  12. Maybe when you're old enough to have watched several talented people drink/drug themselves to death, you'll feel differently.

    Like or Dislike: Thumb up 0 Thumb down 0
  13. Maybe when you're old enough to have watched several talented people drink/drug themselves to death, you'll feel differently.

    Like or Dislike: Thumb up 0 Thumb down 0
  14. Age has nothing to do with it. Even though I've seen a lot in my 28 years I don't claim to know it all but this much I've learned, You can't save everyone from everything…

    Making a fuss over something like this just seems misguided and trivial at best… Next should we put plastic padding on cement sidewalks incase people fall over too much??? Won't somebody PLEASE think of the CHILDREN!!!

    Like or Dislike: Thumb up 1 Thumb down 0
  15. Age has nothing to do with it. Even though I've seen a lot in my 28 years I don't claim to know it all but this much I've learned, You can't save everyone from everything…

    Making a fuss over something like this just seems misguided and trivial at best… Next should we put plastic padding on cement sidewalks incase people fall over too much??? Won't somebody PLEASE think of the CHILDREN!!!

    Like or Dislike: Thumb up 0 Thumb down 0
  16. Age has nothing to do with it. Even though I've seen a lot in my 28 years I don't claim to know it all but this much I've learned, You can't save everyone from everything…

    Making a fuss over something like this just seems misguided and trivial at best… Next should we put plastic padding on cement sidewalks incase people fall over too much??? Won't somebody PLEASE think of the CHILDREN!!!

    Like or Dislike: Thumb up 0 Thumb down 0
  17. Age has nothing to do with it. Even though I've seen a lot in my 28 years I don't claim to know it all but this much I've learned, You can't save everyone from everything…

    Making a fuss over something like this just seems misguided and trivial at best… Next should we put plastic padding on cement sidewalks incase people fall over too much??? Won't somebody PLEASE think of the CHILDREN!!!

    Like or Dislike: Thumb up 0 Thumb down 0
  18. Age has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  19. Age has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  20. Age has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  21. Age has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  22. AAge has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  23. AAge has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  24. AAge has nothing to do with it… I don't claim to know everything but in my few 28 years on this earth I have learned this much, that you can't save everyone from everything…

    Making a fuss about something like this just seems misguided and trivial at best. Save your energy for a real fight or what's next plastic padding for sidewalks incase people fall over too much??? Maybe no skin on television for all those "sex-addicts"??? I dunno… :/

    Like or Dislike: Thumb up 0 Thumb down 0
  25. Ah, c'mon, lighten up and have a beer. When the Moog Foundation starts selling limited edition heroin and cocaine shots ("Moog's Sonic Kicks"), then I'll support your temperance campaign.

    Like or Dislike: Thumb up 0 Thumb down 0
  26. Ah, c'mon, lighten up and have a beer. When the Moog Foundation starts selling limited edition heroin and cocaine shots ("Moog's Sonic Kicks"), then I'll support your temperance campaign.

    Like or Dislike: Thumb up 0 Thumb down 0
  27. Ah, c'mon, lighten up and have a beer. When the Moog Foundation starts selling limited edition heroin and cocaine shots ("Moog's Sonic Kicks"), then I'll support your temperance campaign.

    Like or Dislike: Thumb up 1 Thumb down 0
  28. Yeah they shoulda gone with popsicles.

    A: Asheville tied #1for BeerCity USA in 2009
    B: Asheville Brewing is also a pizza restaurant and movie theater
    C: Asheville Pizza Brewing provides a lot of employment opportunity for people who can't find work elsewhere. In fact, businesses like these provide essential income for people who may have interned at Moog or Echo Mountain.
    D: Besides beer and Moog, what else is Asheville known for… the Biltmore? That would be a successful partnership.
    E: There are more responsible drinkers than irresponsible
    F: Quit being a douche.

    Like or Dislike: Thumb up 0 Thumb down 0
  29. Yeah they shoulda gone with popsicles.

    A: Asheville tied #1for BeerCity USA in 2009
    B: Asheville Brewing is also a pizza restaurant and movie theater
    C: Asheville Pizza Brewing provides a lot of employment opportunity for people who can't find work elsewhere. In fact, businesses like these provide essential income for people who may have interned at Moog or Echo Mountain.
    D: Besides beer and Moog, what else is Asheville known for… the Biltmore? That would be a successful partnership.
    E: There are more responsible drinkers than irresponsible
    F: Quit being a douche.

    Like or Dislike: Thumb up 0 Thumb down 0
  30. Yeah they shoulda gone with popsicles.

    A: Asheville tied #1for BeerCity USA in 2009
    B: Asheville Brewing is also a pizza restaurant and movie theater
    C: Asheville Pizza Brewing provides a lot of employment opportunity for people who can't find work elsewhere. In fact, businesses like these provide essential income for people who may have interned at Moog or Echo Mountain.
    D: Besides beer and Moog, what else is Asheville known for… the Biltmore? That would be a successful partnership.
    E: There are more responsible drinkers than irresponsible
    F: Quit being a douche.

    Like or Dislike: Thumb up 0 Thumb down 0
  31. Yeah they shoulda gone with popsicles.

    A: Asheville tied #1for BeerCity USA in 2009
    B: Asheville Brewing is also a pizza restaurant and movie theater
    C: Asheville Pizza Brewing provides a lot of employment opportunity for people who can't find work elsewhere. In fact, businesses like these provide essential income for people who may have interned at Moog or Echo Mountain.
    D: Besides beer and Moog, what else is Asheville known for… the Biltmore? That would be a successful partnership.
    E: There are more responsible drinkers than irresponsible
    F: Quit being a douche.

    Like or Dislike: Thumb up 0 Thumb down 0
  32. ” You can’t save everyone from everything…

    Making a fuss over something like this just seems misguided and trivial at best… Next should we put plastic padding on cement sidewalks incase people fall over too much??? Won’t somebody PLEASE think of the CHILDREN!!! ”

    Thats hilarious

    I think that could be a great history quote … especially this:
    You can’t save everyone from everything…!!! nice

    Sit down, have a fuckin beer and shut up ;)

    Like or Dislike: Thumb up 0 Thumb down 0

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